Thursday, 6 May 2010

Food Statistics

statistics.gov.uk

it turns out that the second most bought type of foods is Breads & Cereals which worries knowing how much sugar goes into those cereals. there is a cupboard in my dining room enterirly devoted to cereals and ironically only my brother eats them and he finishes them so fast it's unbelievable and this is what worries me.

Brands like Kelloggs and Weetabix with beautiful and colourful packaging, i tried to think of the real food monster behind this and started using the packaging as scaling, thinking of how brands might label us makes me think of how they dress us up like camouflage.


there were strange ideas like the consumer monster but i'm not sure if i like this idea. i will look into it a liitle more to get a feel for where i'm going. that idea came from the cereal box experiment, i also tried it in newspaper. i'm not sure if i want to continue this idea because it seems a bit dry for me.

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